In this lesson you will #learn how to find a profitable blogging niche. This is a full lesson on this topic.
Many bloggers fail to make money online from blogging because of so many reasons.
They have created their blog for many months or years ago without making a single dollar . Others make very small amount that cannot even take care of their monthly internet bill.
Their blogs don't have traffic . The few people who reads their blog don't buy any
products or patronize services.
All these abysmal result may be so discouraging. Many bloggers may resort to the saying that blogging is not a good business . No!
Sometimes, it's not their fault.
There are many reasons that cause their failure. They don't fail to make money online because they are lazy. Really, they are not.
They will read a lot of blogging tips. They practice several SEO strategies. They will
publish everyday . But no one still reads their blog. Why?
Let me suggest… maybe they are blogging on a wrong or unprofitable blogging niche. You will find out if I am correct soon.
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Personally, I push the blame to absolute ignorance. Gone are the days where you can just start a blog on any topic and be successful.
Now, you have to do a thorough self-assessment and niche research to come up with something better if you want to make money from it.
Of course, you will agree with me that not all the niches are profitable. Some niches are overcrowded already . Others don't have advertisers to advertise on your blog.
Therefore…
…finding a profitable blogging is the first step you should take if you want to make money from your blogging effort.
Let me come back to you. Are you new to blogging or still want to explore more profitable blogging niche ? If yes, you will find this lesson very useful.
Previuos Lesson: How to Start a Blog and Grow it to $2,000 Per Month in 18 Months
At the end of this lesson, you learn three cardinal things.
(1) The full meaning of a blogging niche?
(2) The full meaning of Niche Blogging
(2) Reasons why some blogging niches are not profitable
(3) How to recognize a profitable blogging niche
Those points are very broad, but I will break them down into sub-heading for easy understanding.
What is a Blogging Niche?
If you are fairly new to blogging, a niche is a topic that your blog is about. Like this blog you are reading, we are writing on a sub niche "Make Money Online" under "Finance". Here I teach various ways you can make money online. There are a thousand other blogging niches out there.
Few popular ones are;
1. Education
2. Health
3. Sports
4. Entertainment
5. News
6. Technology
7. Finance
8. Fashion
9. Self Help
10. Relationship
11. And many others…
Read: Top 30 List of Blog Niche with the Highest Readers in Nigeria
Please note that the niches I mentioned above are not ordered according to popularity .
Also, there are millions of other niches and sub-niches still under the larger niche categories.
In fact, all human endevours from life to death are niches which you can chose to blog on.
I like I said, while some niches are over-flogged, there are many others that are not written yet. It's now up to you to discover it.
Don't Just Blog – Start Niche Blogging
Many bloggers make this serious mistake of starting a blog that writes on almost every topics. There are so many disadvantages in this.
(a) Your blog will be a jack of all trade but a master of none
(b) Search engines like Google will not be which keyword to rank your blog.
(c) You will irritate your readers who have diverse interests.
(d) You will find it difficult to find specific advertisers because your audience is not targeted.
So, don't just blog, instead, start niche blogging.
What is a Niche Blogging?
See the picture below for better understanding of what niche blogging is all about.
Yes, a niche blog tend to focus on a particular product or services or a group of products or services for a particular group of people.
With niche blogging, you will be able to understand and know your audience. You can explain the characteristic of your visitors.
You will know their age, financial capabilities, desires and so on. These metrics are very important for successful blog monetization implementation strategy.
Read: 100+ Blog Niche Topics for Academic and Career Professionals
Reasons why Some Blogging Niches are not Profitable
There are many reasons why some blogging niche are not profitable. many of them will never be.
Also, there are various reasons why some blogging niches are more profitable than others.
These facts will help you to make better choices when choosing a niche to blog on.
I am not afraid to tell you that I have over 60 failed blogs . This is because, either I was testing things out or I was working on a trial and error knowledge.
From my few years in blogging, I have found few reasons why some blogging niches are not profitable or why some some niches are more profitable.
These are;
(1) High Competition: There are some blogging topics are are already over-flogged.
What I mean is that the topic is widely written, mostly by experts. There are many authorities in the niche already. So, if you are new to this niche, there is nothing you will write again that has not been written before.
have a look at the picture below;
If you search for a keyword like 'online degree" on Google, you will see a whooping 1,320,000,000 results in just 0.61 seconds. WOW! This means that
over 1 billion websites are talking about online degree already.
So, what will you write again on this topic?
If you write on this topic, what page will google put you?
If Google places your blog in the 100th page in search, how many people will open it up until they see your blog?
These are simple questions you should find yourself when choosing a blogging niche.
According to research, over 80 percent of search engine users don't open up the 2nd page of the search result .
If you are planning to blog in such a niche, your blog will find it very difficult to rank well in search engine .
Few people (or nobody) will read your blog because there are many exceptional ones out there.
Another example, If you want to write on entertainment, you have to be weary of the big players in the niche. These are the likes of Linda Ikeji and other top entertainment blogs.
You may succeed but it will require a
conscious content marketing efforts which may involve a huge budget and expertise. Some will resolve to implementing some black hat tips to be heard.
So, before you can succeed in such a competitive niche, you need exceptional article curators as well highly skilled content marketing strategist and huge budget . All these are not easy to come by if you are just starting a blog.
I believe in developing a blog with very little or no investment. You will feel really accomplished if you can grow is to a reliable income source.
(2) Content Expiration: There are few blog niche where the content (article) expires after sometime.
A typical example are news, sports and entertainment niches . See for instance, an article about Kim Kardashian or Wayne Rooney in the today can become irrelevant after few weeks.
Those contents expires after sometimes. So, before you can succeed in this niche, you have to pay high valued content curators and invest heavily on content marketing. This is not easy for new bloggers to come by.
(3) Lack of Advertiser: There are many blogging niches that people will not want to advertise their product or services on.
There are many reasons for this too. Maybe the niche has some prohibited topics like porn or have have a wrong or undesirable target audience.
Of course, you know that not all the audiences can buy something.
There are so many of this topics. A typical example, if you are writing on how to get your ex back. This is relationship topic but nobody is ready to advertise on that topic despite that there are so many website competitors.
(4) Seasonal Niches: I hope you know that Christmas or Ramadan Kareem comes up only once a year.
So, blogging on this niches will be highly seasonal. These blogs will only make money from festive seasons (if at all it can make) and after that, you will go on a compulsory hunger strike until the next festive season.
Before you choose a blogging niche, make sure that the topics are not seasonal. Choose a blog topic that are needed all year round.
(5) Prohibited Topics: There are so many prohibited topic. A typical example are drugs, gang-life, cultism etc. These are all prohibited topic and search engines will not like to feature it in search results. You may not find advertisers too.
It's important! Before you even think of starting a niche blog, do a 24-hour research on the niche.
in conclusion, i haope you follow this timely help. Do not copy instead make a difference.
Many bloggers fail to make money online from blogging because of so many reasons.
They have created their blog for many months or years ago without making a single dollar . Others make very small amount that cannot even take care of their monthly internet bill.
Their blogs don't have traffic . The few people who reads their blog don't buy any
products or patronize services.
All these abysmal result may be so discouraging. Many bloggers may resort to the saying that blogging is not a good business . No!
Sometimes, it's not their fault.
There are many reasons that cause their failure. They don't fail to make money online because they are lazy. Really, they are not.
They will read a lot of blogging tips. They practice several SEO strategies. They will
publish everyday . But no one still reads their blog. Why?
Let me suggest… maybe they are blogging on a wrong or unprofitable blogging niche. You will find out if I am correct soon.
Personally, I push the blame to absolute ignorance. Gone are the days where you can just start a blog on any topic and be successful.
Now, you have to do a thorough self-assessment and niche research to come up with something better if you want to make money from it.
Of course, you will agree with me that not all the niches are profitable. Some niches are overcrowded already . Others don't have advertisers to advertise on your blog.
Therefore…
…finding a profitable blogging is the first step you should take if you want to make money from your blogging effort.
Let me come back to you. Are you new to blogging or still want to explore more profitable blogging niche ? If yes, you will find this lesson very useful.
Previuos Lesson: How to Start a Blog and Grow it to $2,000 Per Month in 18 Months
At the end of this lesson, you learn three cardinal things.
(1) The full meaning of a blogging niche?
(2) The full meaning of Niche Blogging
(2) Reasons why some blogging niches are not profitable
(3) How to recognize a profitable blogging niche
Those points are very broad, but I will break them down into sub-heading for easy understanding.
What is a Blogging Niche?
If you are fairly new to blogging, a niche is a topic that your blog is about. Like this blog you are reading, we are writing on a sub niche "Make Money Online" under "Finance". Here I teach various ways you can make money online. There are a thousand other blogging niches out there.
Few popular ones are;
1. Education
2. Health
3. Sports
4. Entertainment
5. News
6. Technology
7. Finance
8. Fashion
9. Self Help
10. Relationship
11. And many others…
Read: Top 30 List of Blog Niche with the Highest Readers in Nigeria
Please note that the niches I mentioned above are not ordered according to popularity .
Also, there are millions of other niches and sub-niches still under the larger niche categories.
In fact, all human endevours from life to death are niches which you can chose to blog on.
I like I said, while some niches are over-flogged, there are many others that are not written yet. It's now up to you to discover it.
Don't Just Blog – Start Niche Blogging
Many bloggers make this serious mistake of starting a blog that writes on almost every topics. There are so many disadvantages in this.
(a) Your blog will be a jack of all trade but a master of none
(b) Search engines like Google will not be which keyword to rank your blog.
(c) You will irritate your readers who have diverse interests.
(d) You will find it difficult to find specific advertisers because your audience is not targeted.
So, don't just blog, instead, start niche blogging.
What is a Niche Blogging?
See the picture below for better understanding of what niche blogging is all about.
Yes, a niche blog tend to focus on a particular product or services or a group of products or services for a particular group of people.
With niche blogging, you will be able to understand and know your audience. You can explain the characteristic of your visitors.
You will know their age, financial capabilities, desires and so on. These metrics are very important for successful blog monetization implementation strategy.
Read: 100+ Blog Niche Topics for Academic and Career Professionals
Reasons why Some Blogging Niches are not Profitable
There are many reasons why some blogging niche are not profitable. many of them will never be.
Also, there are various reasons why some blogging niches are more profitable than others.
These facts will help you to make better choices when choosing a niche to blog on.
I am not afraid to tell you that I have over 60 failed blogs . This is because, either I was testing things out or I was working on a trial and error knowledge.
From my few years in blogging, I have found few reasons why some blogging niches are not profitable or why some some niches are more profitable.
These are;
(1) High Competition: There are some blogging topics are are already over-flogged.
What I mean is that the topic is widely written, mostly by experts. There are many authorities in the niche already. So, if you are new to this niche, there is nothing you will write again that has not been written before.
have a look at the picture below;
If you search for a keyword like 'online degree" on Google, you will see a whooping 1,320,000,000 results in just 0.61 seconds. WOW! This means that
over 1 billion websites are talking about online degree already.
So, what will you write again on this topic?
If you write on this topic, what page will google put you?
If Google places your blog in the 100th page in search, how many people will open it up until they see your blog?
These are simple questions you should find yourself when choosing a blogging niche.
According to research, over 80 percent of search engine users don't open up the 2nd page of the search result .
If you are planning to blog in such a niche, your blog will find it very difficult to rank well in search engine .
Few people (or nobody) will read your blog because there are many exceptional ones out there.
Another example, If you want to write on entertainment, you have to be weary of the big players in the niche. These are the likes of Linda Ikeji and other top entertainment blogs.
You may succeed but it will require a
conscious content marketing efforts which may involve a huge budget and expertise. Some will resolve to implementing some black hat tips to be heard.
So, before you can succeed in such a competitive niche, you need exceptional article curators as well highly skilled content marketing strategist and huge budget . All these are not easy to come by if you are just starting a blog.
I believe in developing a blog with very little or no investment. You will feel really accomplished if you can grow is to a reliable income source.
(2) Content Expiration: There are few blog niche where the content (article) expires after sometime.
A typical example are news, sports and entertainment niches . See for instance, an article about Kim Kardashian or Wayne Rooney in the today can become irrelevant after few weeks.
Those contents expires after sometimes. So, before you can succeed in this niche, you have to pay high valued content curators and invest heavily on content marketing. This is not easy for new bloggers to come by.
(3) Lack of Advertiser: There are many blogging niches that people will not want to advertise their product or services on.
There are many reasons for this too. Maybe the niche has some prohibited topics like porn or have have a wrong or undesirable target audience.
Of course, you know that not all the audiences can buy something.
There are so many of this topics. A typical example, if you are writing on how to get your ex back. This is relationship topic but nobody is ready to advertise on that topic despite that there are so many website competitors.
(4) Seasonal Niches: I hope you know that Christmas or Ramadan Kareem comes up only once a year.
So, blogging on this niches will be highly seasonal. These blogs will only make money from festive seasons (if at all it can make) and after that, you will go on a compulsory hunger strike until the next festive season.
Before you choose a blogging niche, make sure that the topics are not seasonal. Choose a blog topic that are needed all year round.
(5) Prohibited Topics: There are so many prohibited topic. A typical example are drugs, gang-life, cultism etc. These are all prohibited topic and search engines will not like to feature it in search results. You may not find advertisers too.
It's important! Before you even think of starting a niche blog, do a 24-hour research on the niche.
in conclusion, i haope you follow this timely help. Do not copy instead make a difference.
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